management within an organization can be defined as "all planned and developed processes to coordinate (direct) activities within an organization looking to achieve maximum internal efficiency and external [1] .
This very definition suggests that an undertaking is necessary to plan, organize, control and manage for you to ensure efficiency and effectiveness. To do this you must therefore create an initial process of "diagnosis" that will then develop the appropriate mechanisms to achieve the objectives and results previously set.
More precisely:
Planning must determine which results to be obtained.
The organization must specify how he wants to achieve the expected results
control and monitoring should ensure the achievement of the objectives set
's management and those responsible must ensure the coordination, effectiveness and efficiency of management processes.
management of CSR requires the recognition and integration within the organization of social, environmental, labor and human rights. This commitment must be reflected in the creation of policies, strategies and processes that meet these concerns and the configuration of transparent relations with its interlocutors.
Implement a system for managing CSR in business means having as its objective the integration of social and environmental issues through its decisions in an orderly and systematic manner. The various phases that logically should have succession [2] :
a) DEFINITION OF VISION, MISSION, AND ENTERING INTO A CODE OF ETHICS A CHARTER OF VALUES: The values \u200b\u200band mission of the company must be compatible and consistent with the strategy of CSR.
b) ANALYSIS AND STUDY OF CURRENT STATUS OF THE COMPANY: dell'organizzione interest is to have a true picture and a clear mapping of how the organization is structured in different areas and issues that touch the CSR. As a result the company will shed light on:
_ structure the organization 's : recognizing the location of decision-making, to identify information flows and structure departments. In this way you can assign specific responsibilities to the CSR management system.
_ Products and services offered by the company : analyzing and bringing to light the characteristics associated with major impacts (social, environmental and health) that result distribution and consumption of products services
_ Map operational value chain and suppliers : an analysis of the business processes allows the identification of interest groups and impacts associated with each of these processes. The activities outsourced should be analyzed to estimate risks, impacts and opportunities.
_ Context: Location and importance held by the firm, legislatures in force areas geographies where it operates, local government initiatives to support CSR, code and industry standards, etc..
_ Identification of interest groups, identification of priority needs of stakeholders, creating a table of dialogue, opening channels of communication, contacts continuous.
c) strategy definition and planning : identify the future leaders of area / sector, which define the objectives, how long, and what indicators will be proposed to measure the effective achievement targets responsible.
d) DEVELOPMENT OF AN ACTION PLAN: Creating a CSR department and implementation at all levels of the organization, protocols, records, communications, that is, in general activation of all necessary procedures, plan and provided in the previous phase, for the management and continuous monitoring of the development of CSR.
s) EVALUATION AND CONTROL OF THE COMPLETION OF GOALS: The Department of CSR will assess the achievements of planned results through the use of indicators and planning of any corrections to the system.
f) COMMUNICATION OF RESULTS: external communication through the publication of the results, such as through sustainability reports. Verification by external bodies for the truthfulness of the statements and certificates of achievement.
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